Brand identity
Brand Identity
Brand Identity
Expert in the business of brand building, we follow a rigorous process to bring brands to life.
So whether it’s new brand creation, existing brand re-ignition and refresh or sub-brand and portfolio development, we’ll leverage deep customer empathy and push for ideas that challenge and disrupt – so you know you’re always seeing our biggest and best.
Brand Guardians
We take our role as brand guardians seriously, so whether it’s brands we’ve conceived or established brands that we are privileged to work with, we’re advocates of strong identities, conveyed through easy-to-use guidelines.
Championing strong, consistent brand application and control as the container for outstanding ideas is our trusted route to value creation.
Featured Projects
Transport for London
Visual identity for a safe, sustainable transport network for London
Mary’s Place – Community Cafe
Social impact project – brand positioning and visual identity for a community cafe in Newcastle
SAKS – At 50
Crafting a glitzy campaign for UK salon group Saks’ 50th-anniversary celebration
Biolife Solutions – Biostorage Reimagined
Impact and positioning for pioneering life science
Sustainable Energy First
New brand identity for the UK energy and utility consultancy Sustainable Energy First
Mission Zero
Brand creation for a national Quality Standard for the road fleet sector