Midtherm

New brand identity for the Midtherm group; the longstanding manufacturing company located in the West Midlands in the UK with over 50 years’ expertise in domestic and commercial flues and a broad range of associated products.

Flue systems work with a constant flow of extraction, channelling the air out of a building. Our creative team referenced this by taking the circle shape used in flues and incorporating it subtly into the brand marque. Two circles, representing the shape of the flue, bisect a strong san serif typeface. An appealing rhodamine red completes the logo.

Project rollout with design and build of websites for the Midtherm portfolio of companies.

For further info, read our news share.