The Grangeside Group are a team of experienced IT consultants who deliver portfolio, programme and projectmanagement solutions. Their ethos is to transform unmanageable working chaos into efficient working practice. Following this brief – delivering order from chaos – TUC created the tagline: ‘keep it simple’, and worked the concept of chaos theory, aka, ‘The Butterfly Effect’, into a distinct logo. This was accompanied by an original brand story with smart graphics, alongside website design and brand guidelines.
